With 11 days remaining until Christmas, there is no rest for retail.
The National Retail Association has predicted a massive $20.5 billion spend to occur nationwide in these final days. Consumer sentiment has reached an 11-year high, and we expect to see an 8% increase on spending for the holidays.
Further good news abounds as Queensland has officially opened its borders, and Tasmania primed to follow suit tomorrow. Not only are families being reunited after extended time apart in time for Christmas, but we expect a considerable boost for retailers in tourist hotspots over the coming weeks.
Premier Mark McGowan yesterday announced that Western Australia will also be dropping its hard borders on 5 February, re-joining the rest of Australia as we finally move toward COVID-normal.
Needless to say, we hope that these promising developments are being reflected in business sales for each and every one of you. Please don’t hesitate to reach out to us with feedback on how trade is going, or about any challenges you are currently facing.
The NRA has forecast Australians to spend a total of $60 billion throughout the Christmas trade period, which encompasses half of November and all of December.
| STATE | 2020 spend | % increase from 2020 | 2021 10-day countdown forecast |
| NSW | $6.4 Billion | 5% | $6.7 Billion |
| VIC | $5.1 Billion | 4% | $5.3 Billion |
| QLD | $3.7 Billion | 6% | $3.9 Billion |
| SA | $1.2 Billion | 4% | $1.3 Billion |
| WA | $2.1 Billion | 6% | $2.3 Billion |
| TAS | $420 Million | 4% | $440 Million |
| NT | $210 Million | 3% | $220 Million |
| ACT | $320 Million | 5% | $336 Million |
| TOTAL | $19.5 Billion | 5% | $20.5 Billion |
| ONLINE SALES | 2020 Spend | % Increase from 2020 | 2021 Forecast Spend |
| TOTAL | $1.7 Billion | 18% | $2 Billion |
| Category | Final 10 days rounded |
| Food | $7.9 Billion |
| Household Goods | $4 Billion |
| Clothing, Footwear and Personal Accessory | $1.7 Billion |
| Department Stores | $1.3 Billion |
| Other | $3.2 Billion |
| Cafes, Restaurants and Takeaway | $2.4 Billion |
| Total | $20.5 Billion |
