As digital marketing experts, we are often asked the question “Does social media matter for all businesses”? The simple answer is YES. With over 3 billion people using social networks, why wouldn’t you? It doesn’t matter which industry your business is involved in, or what
Social commerce — social media combined with online shopping, is forecasted to grow compoundingly by 30.8% annually from 2020 through 2026 The world has seen drastic changes in the way people shop in the last 5 years. From gradually introducing online shopping and e-commerce as
Best practice on social media is far and away the most important thing marketers need to be all over. Things are constantly changing in the digital space, and social media is certainly no exception. Plan it out As the old saying goes, when you fail
Anushka Bandara is warning businesses and consumers to be aware of the increasing rate of cyber and phishing attacks that are taking place across the country. Bandara is the CEO and cofounder of Elegant Media, one of Australia’s leading app and software development companies. The
Anushka Bandara is warning businesses and consumers to be aware of the increasing rate of cyber and phishing attacks that are taking place across the country. Bandara is the CEO and cofounder of Elegant Media, one of Australia’s leading app and software development companies. The
Email is a rare digital technology that has stood the test of time. Despite the rise of social media, instant messaging and business collaboration software, email marketing remains a universal way of communicating online. The simplicity of email makes it a popular channel for business
“Being a brand in 2022 means having an opinion about more than your product.” — Erika Geraerts, Owner, Fluff In case you missed it, we recently spoke with the founder of Fluff, Erika Geraerts about building a conscious brand, her day-to-day hustle and future plans for
Melbourne-based SEO Agency StudioHawk has been awarded the grand prize in an international digital marketing championship, competing against well-known and large-scale global agencies. Announced in July, Studiohawk has been crowned the ‘Best Large SEO Agency’ in the global competition. The Melbourne based startup that has
It’s no secret – people want what they want. And when they’re online, they don’t want ads. Over 30 per cent of Aussies use ad-blocking software and millions more actively pay to avoid ads altogether through subscription services like YouTube and Spotify Premium. And the
Your website is your online first impression for customers, it’s the first thing they see when they interact with your business online so keeping it fresh is so important. For 57 per cent of users a poorly designed or dated website is the reason they
Small Business Connections (SBC) is a media platform that delivers targeted content, news, industry reports, trends and tips to business owners, entrepreneurs, startups and stakeholders in the SME sector.
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