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Deep sales: how AI is revolutionising B2B sales in Australia

LinkedIn’s latest report sheds light on a revolutionary trend in B2B sales: Deep Sales. This approach, powered by sophisticated software and a focus on building meaningful connections, is empowering sellers and fostering stronger relationships between buyers and sellers. The Rise of Deep Sellers: Deep Sales

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Leveraging social media for small business growth in Australia

In today’s digitally driven landscape, small businesses face intense competition for consumer attention. Social media, however, provides a powerful and cost-effective platform to connect with target audiences, build brand awareness, and ultimately drive growth. To succeed in this dynamic environment, understanding and capitalising on key

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Social media trends for 2024

 Meltwater, a global leader in media, social and consumer intelligence, and We Are Social, the socially-led creative agency, have released Digital 2024, their latest annual report on social media and digital trends worldwide. Key Findings include: TikTok has the highest average time per Android user of any social

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