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Exceed your marketing goals with digital marketing

SMB owners wear a lot of hats. In addition to the day-to-day function of the business (say, making earrings, fixing pipes or caring for children) they might organise payroll, send emails, do maintenance, manage employees, collect the mail, answer phone calls, take bookings and more.

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Partnership to expand access to tools for small businesses

Mastercard has announced it is expanding its partnership with Zoho to bring small-business owners around the world a comprehensive array of products and services to make running their enterprise easier, more efficient and more profitable. With Zoho’s platform, Mastercard is able to offer its small-business

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International students boost jobs and business

Still-strong Chinese wealth growth, desires for bargains while the market is soft, lack of investment opportunities in their home country, and a possible investment shift between the U.S. and Australia due to the trade war are some of the tailwinds that will support Chinese buying

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How To Develop A Social Media Policy For Your Business

For any small business, a social media policy should clearly outline how all employees should conduct themselves online – such as the type of content they can post, how they should interact with people online, and how they should respond to any negative crisis event. Here

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Why coworking spaces are best for small businesses

Coworking has become a global phenomenon, with more and more innovative spaces opening their doors across many major cities due to increasing demand and interest. According to the 2018 Global Coworking Forecast, the rapid growth is set to continue through 2022, with emerging markets within Asia Pacific and

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Security tips to keep small businesses safe

A successful cyberattack can be devastating for small businesses, especially if their resources are limited because the fallout of the attack can range from financial losses to reputational damage. It’s only a matter of time before Australian small businesses are hit hard by an attack

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